Build the New Standard of Residential Wellness.
Profit through well-being.
The Market Opportunity
Melbourne’s premium buyers are shifting their primary purchase decision away from aesthetics alone and toward how a home makes them feel. Currently, there is no credible residential brand owning this category, creating a significant first-mover advantage for our partners.
Brand Premium
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Homey-certified projects achieve price premiums between 18% and 35% above comparable market rates.
Qualified Demand
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Access a motivated, wellness-focused buyer audience before your project hits the open market.
Reduced Risk
3
Our established brand presence and off-market sales strategy are designed to reduce days on market.
One Partner. Total Integration.
We replace the friction of managing a dozen individual consultants with a single, unified delivery system. From initial site feasibility to the final settlement choreography, Homey manages the vision so you can focus on the capital.
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Access our established network for off-market site opportunities across Melbourne’s inner and mid-ring suburbs.
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We coordinate a curated panel of architects and specialists to ensure every detail meets the Homey Standard.
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Preferred access to our sister entity, CyberCon, ensures your build is executed with zero "translation loss" from the design vision.
Shared Risk. Shared Reward.
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The Managed Partnership
Best for: Developers establishing trust on a first engagement.
The Structure: Full professional fees + 10% Project Equity. This model allows you to experience the Homey delivery system with a lower equity commitment while still benefiting from our brand premium.
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The Aligned Partner
Best for: Projects requiring balanced motivation and reduced upfront capital.
The Structure: 60% Professional fees + 20-25% Project Equity. By reducing our cash fees, we align ourselves more deeply with the project's ultimate performance and sale price.
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The Joint Venture
Best for: Long-term portfolio plays and high-conviction trophy projects. The
Structure: Zero upfront fees + 35-40% Project Equity. We become your full-scale partner, deploying the entire Homey ecosystem to maximize the asset's value from site sourcing to final settlement.
The Homey Standard
To carry our name, a development must meet a non-negotiable framework of biophilic integration, environmental psychology, and verified wellness performance. This standard protects the brand from dilution and ensures the price premium remains achievable across every project.
Let’s find a site together.
The next step is a conversation about alignment. Whether you have an existing site or are looking to deploy capital into a new opportunity, we invite you to explore a partnership with Homey.